The Benefits and Perils of Price Differentiation

Price differentiation — that is, setting different prices for different customers — is typically positioned as one of the silver bullets in the arsenal of the pricing manager. In this blog, we will…

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The Two Great Assets You Need to Reach Every Dream

You can’t be successful without these two things

Becoming the kind of person you envisioned yourself to be and successful in today’s world isn’t an easy task — no playing of words around this.

It takes certain factors to make that happen aside, hard work and perseverance, and all the cliches that everyone talks about.

Whenever the issue of success comes up, what the majority of people think is setting goals, creating plans and strategies by which you’ll achieve them and taking action.

But it goes beyond that. Two factors come into play, which is very critical; information and relationship and here is why these two factors are crucial.

But no dream can come true as well even if you dream it but without the right information and people to help make it possible.

Because having a dream and setting goals and creating plans to achieve it without the right information coupled with the relationship with people that matter, fulfilling a dream could be difficult and challenging.

With the right information and people, the dreams become easy to achieve even before you start.

Quoting Albert Einstein;

It should tell you that information about things and how to bring them about is very much essential than the thing itself.

Imagine being a ship captain, and you’re from China, and you need to get Canada. And you have no information on how to get to your destination.

How do you get there?

You’ve now seen how information is essential in everything?

And with a network of people, you can’t underestimate the benefits that it brings as Ronald Burt said;

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